speaking & training

bring some flavor to your
next event or training
with Kelly McLaughlin!

From Scratch Fundraising’s founder & CEO Kelly McLaughlin is the ultimate crowd-pleaser and the cherry on top of any conference or training session!

Kelly brings a unique blend of expertise and charisma to the stage, making fundraising strategies as irresistible as a freshly baked batch of cookies.

known for turning even the driest fundraising topics into a delicious, engaging experience, Kelly leaves audiences excited to tuck in to the fundraising buffet she lays before them!

with a sprinkle of humor, a dash of storytelling, and a whole lot of actionable insights, Kelly serves up the perfect recipe for fundraising mastery.

what audiences say about Kelly:

  • I spent my career as a fundraiser, and I retired last year. I wish I had known half of what I learned from Kelly in this board fundraising training when I was starting out.

    Survey Respondent
    2023 Board Fundraising Training

  • Kelly’s approach to fundraising is not only practical and well thought out, but very personal. Her Year-End Fundraising [Training] offers a step-by-step plan to crafting the campaign. Since I wear many hats, and fundraising is one of them, I really appreciated the organization templates included with the course. This course was able to mold my ideas into a real plan, and launch our campaign on schedule.

    Morgiana Celeste Varricchio
    Producing Artistic Director, Mosaic Dance Theater Company

  • I thought Kelly was a wonderful and engaging presenter. I’ve attended other webinars where I became confused/disinterested, but Kelly made it interesting and explained the concepts in a way that was easy to follow. Even though I knew the recording and slides would be available, I couldn’t stop myself from taking notes. Kelly is an excellent presenter, she was so well prepared, and her points were spot on.

    Survey Respondent
    2021 CauseVox Digital Fundraising Summit

ready to turn your event into a fundraising feast?


book From Scratch Fundraising’s Kelly McLaughlin now to add the secret ingredient that makes fundraising and nonprofit conferences memorable, engaging, and downright fun!

available topics include:

fundraising life hacks:
fitting it in when you're wearing too many hats.

learn how to manage and grow your fundraising program in just a few hours per week. Kelly will teach you how to create sustainability and efficiency in your fundraising efforts.



fundraising from scratch: easy recipes to get started that won’t leave you burnt.

for newer nonprofits, we cover the basic concepts that new nonprofit leaders need to know to be successful in starting fundraising efforts.

finding meaning in data:
how to use your donor data to make better decisions.

how can you assess your donor data in a way that truly informs your fundraising strategy? Kelly teaches you how to pull, assess, and understand your data, what it means, and how to use it to fundraise more effectively and efficiently.

  every nonprofit wants their board to raise funds… but few are pleased with the board’s performance. Kelly demystifies fundraising for your board in a way that is simple, engaging, and leaves them fired up to take action. delivered in-person or virtually, this three-part program also includes a customized Board Fundraising Toolkit for your organization with all the materials your board members need to get started. this training makes the perfect addition to your board retreat.

board fundraising training

using her signature simplicity, Kelly will teach you how to create a robust stewardship program without breaking a sweat (or the bank) - retaining donors through connection & community.

how to succeed in stewardship without really trying.



fundraising strategy VIP day

you’ve got one day, and you need to craft your entire fundraising program. delivered in-person or virtually, From Scratch Fundraising can help you get it done in a single 6-hour session - really! 


additional topics on request